Saturday, September 11, 2010

Public Relations Photography by Mark Savage for Randle Communications in Long Beach and Riverside

Last Wednesday, I spent the day taking photos in Long Beach and Riverside for a top-notch p.r. firm based in Sacramento, Randle Communications. I photographed students at LBUSD's Washington Middle School and Riverside School District's Amelia Earhart Middle School as they received Apple iPads. 


As I have done public relations photography for the Long Beach Unified School District for more than a dozen years, I've seen a lot of full backpacks filled with lots and lots of books. It's obvious the Apple iPad and other similar devices introduced down the road will not only be a great learning tool for the students, but greatly reduce the number of books the kids will have to carry.


A link to a press release on netbookzen describes Houghton Mifflin Harcourt's involvement in creating the first-ever full-curriculum Algebra app for the Apple iPad, and some of the people involved at the day's event:
  

"….California Secretary of Education Bonnie Reiss, Long Beach Unified School District Superintendent Christopher Steinhauser, HMH Executive Vice President of Content Development and Publishing Operations Bethlam Forsa and Holt McDougal Algebra 1 author and Williams College Mathematics Professor Edward Burger, Ph.D. joined together today at Washington Middle School in Long Beach to launch the pilot and provide students with a demonstration of HMH Fuse’s interactive technology."


Photos from both schools…

The first stop was Washington Middle School in Long Beach where I photographed the students with Mathematics Professor Edward Burger, Ph.D, HMH Executive Vice President of Content Development and Publishing Operations Bethlam Forsa, and California Secretary of Education Bonnie Reiss
I then traveled to the Amelia Earhart Middle School in Riverside and photographed another class of students with Dr. Burger, and HMH Executive V.P. Rita Schaefer.











































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